Kodak – Anytime. Anywhere Using this maxim the company presented itself at Photokina 2004 as a competent partner for all analogue and digital photographic applications. Through a gallery of networked digital products the visitor steps into a large communications room that is structured with a system of singular “digits”, backlit wall elements draped in textile. An accessible picture installation focuses the visitor as the central “shooting point”. Two enormous 3-D-pictures facing each other are composed of 900 individual photos of differing sizes and orientation. This installation pictorially describes the transition in photography from analogue to the digital.
Awarding Authority: | Kodak GmbH |
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Exhibition space: | 8600 m2 |
Planning: | Fairstand design and scenography |
Photography: | Christian von Alversleben, Dieter Leistner, Kodak GmbH |