75 years of Neoplan. Celebrating the jubilee of the premium brand, MAN opens his Bus Forum. The fan-shaped presentation of vehicles consisting of old-timer and new models is accompanied by individually designed, interactive Infobars, whose stylistic elements pick up the design characteristics of Neoplan coaches. Velocity and aerodynamics find expression. The visitor receives emotional access to the brand values of Neoplan through a staged media couch trip. The ideas of design, innovation, efficiency, comfort and safety are milestones on the way to Neoplan VIP Class.
Awarding Authority: | MAN Nutzfahrzeuge Group |
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Exhibition Space: | Exhibition Hall 1800 m2, Brand Cinema 72 m2 |
Planning: | Exhibition design and scenography |
Architecture: | PMP Architekten, Munich |
Photography: | Antje Quiram, Stuttgart |