Arburg Evolution 2014 Lossburg

Client
ARBURG GmbH + Co. KG
Area (sqm)
850
Tags
Brand
Topics
Industry, Technology
Formats
Exhibition, Visitor Centre, Brand Environment

ARBURG Evolution presents company history and innovations of the injection moulding machine manufacturer from Swabia in a playful and multi-media based manner – at the production site in Loßburg, Germany. The graphic elements, which use the company’s CI-colours, convey dynamics and continuity. In the well-lit factory hall they are omnipresent and guide the visitor – along several thematic threads – through the exhibition. 12 machine islands portray the development of the company; a timeline puts them into chronological order. At the same time the company’s history is set into context with contemporary events. Multi-media screens and thematic globes provide further information and technical details.

General Planning, Exhibition Design and Scenography
ATELIER BRÜCKNER
Light Planning with
LDE Belzner Holmes
Media Planning with
medienprojekt p2
Photography
ARBURG
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