Haier – COSMOPlat 2018 Hanover, Hannover Messe
- Client
- Haier Electronics Group
- Area (sqm)
- 360
- Tags
- Brand
- Topics
- Industry, Technology
- Formats
- Fair
A trade fair booth without products? The company Haier, market leader for premium home appliances, presents the cooperation platform COSMOPlat. Visitors enter the virtual world of Industry 4.0 and discover a new era of networked manufacturing and smart logistics. Resembling skyscrapers, six thematic steles, the pillars of industry, soar to a a sky full of clouds. The clouds, consisting of individually controlled fabric cubes, symbolise global networking. Light effects triggered by visitor interaction are synchronised with the video walls of the booth.
- Booth Design, Scenography, Graphic Design
- ATELIER BRÜCKNER
- Media Design with
- 17K
- Light Planning with
- LDE Belzner Holmes
- Photography
- Klaus Reinelt